October 12, 2023 4:49 PM
-
hello@e.shakeshack.com
Our secret to everything
Shake Shack shares its commitment to menu innovation and chef collaborations, inviting customers to try new offerings.
Front-row seat to the back of house We’re known for our burgers + shakes, but our story starts in fine dining! Back in 2004, our founder Danny Meyer—the restaurateur behind some of NYC’s best spots—operated everything out of the Michelin-sta
October 12, 2023 4:49 PM
-
hello@e.shakeshack.com
Our secret to everything
Shake Shack shares its commitment to menu innovation and chef collaborations, inviting customers to try new offerings.
Front-row seat to the back of house We’re known for our burgers + shakes, but our story starts in fine dining! Back in 2004, our founder Danny Meyer—the restaurateur behind some of NYC’s best spots—operated everything out of the Michelin-sta
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</style></head><body style="margin:0; background-color:#fff; padding:0"><div style="display:none!important; visibility:hidden; font-size:1px; color:#ffffff; line-height:1px; max-height:0px; max-width:0px; opacity:0; overflow:hidden">Front-row seat to the back of house </div><table class="nl-container" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style="background-color:#fff"><tbody><tr><td><table class="row row-1" align="center" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style=""><tbody><tr><td><table class="row-content stack" align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" width="640" style="background-color:#fff; color:#000; width:640px; margin:0 auto"><tbody><tr><td class="column column-1" width="100%" style="font-weight:400; text-align:left; vertical-align:top; border-top:0; border-right:0; border-bottom:0; border-left:0"><table class="html_block block-1" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style=""><tbody><tr><td class="pad"><div align="center" style="font-family:Jost,Open Sans; text-align:center"></div></td></tr></tbody></table><table class="image_block block-2" width="100%" border="0" cellpadding="20" cellspacing="0" role="presentation" style=""><tbody><tr><td class="pad"><div class="alignment" align="center" style="line-height:10px"><a href="#" target="_blank" tabindex="-1" style="outline:none"><img src="https://braze-images.com/appboy/communication/assets/image_assets/images/62261d04999956216fd70f33/original.png?1646664963" width="192" alt="Shake Shack logo" title="Shake Shack logo" style="display:block; height:auto; border:0; max-width:192px; width:100%"></a> </div></td></tr></tbody></table></td></tr></tbody></table></td></tr></tbody></table><table class="row row-2" align="center" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style=""><tbody><tr><td><table class="row-content stack" align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" width="640" style="background-color:#fff; color:#000; width:640px; margin:0 auto"><tbody><tr><td class="column column-1" width="100%" style="font-weight:400; text-align:left; vertical-align:top; border-top:0; border-right:0; border-bottom:0; border-left:0"><table class="image_block block-1" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style=""><tbody><tr><td class="pad" style="width:100%"><div class="alignment" align="center" style="line-height:10px"><a href="#" target="_blank" tabindex="-1" style="outline:none"><img src="https://braze-images.com/appboy/communication/assets/image_assets/images/628fbeb9d8f93f18b59a3f4a/original.gif?1653587641" width="640" alt="Our Secret to Everything, Carousel of images featuring chefs and innovative Shake Shack food" title="Our Secret to Everything, Carousel of images featuring chefs and innovative Shake Shack food" style="display:block; height:auto; border:0; max-width:640px; width:100%"></a> </div></td></tr></tbody></table></td></tr></tbody></table></td></tr></tbody></table><table class="row row-3" align="center" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style=""><tbody><tr><td><table class="row-content stack" align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" width="640" style="background-color:#6db23f; color:#000; width:640px; margin:0 auto"><tbody><tr><td class="column column-1" width="100%" style="font-weight:400; text-align:left; padding-bottom:5px; padding-top:5px; vertical-align:top; border-top:0; border-right:0; border-bottom:0; border-left:0"><table class="text_block block-1" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style="word-break:break-word"><tbody><tr><td class="pad" style="padding-bottom:10px; padding-left:15px; padding-right:15px; padding-top:10px"><div style="font-family:sans-serif"><div class="" style="font-size:14px; font-family:Jost,Arial,Sans-serif; color:#555; line-height:1.5"><p style="margin:0; font-size:20px; text-align:center"><span style="font-size:20px; color:#ffffff">We’re known for our burgers + shakes, but our story starts in fine dining! </span></p><p style="margin:0; font-size:20px; text-align:center"> </p><p style="margin:0; font-size:20px; text-align:center"><span style="font-size:20px; color:#ffffff">Back in 2004, our founder Danny Meyer—the restaurateur behind some of NYC’s best spots—operated everything out of the Michelin-starred restaurant Eleven Madison Park. </span></p><p style="margin:0; font-size:20px; text-align:center"> </p><p style="margin:0; font-size:20px; text-align:center"><span style="font-size:20px; color:#ffffff">We’ve ditched the tablecloths, but not the habits, like constant menu innovation, collaborating with incredible chefs, and raising the bar for what’s possible. </span></p></div></div></td></tr></tbody></table><table class="button_block block-2" width="100%" border="0" cellpadding="10" cellspacing="0" role="presentation" style=""><tbody><tr><td class="pad"><div class="alignment" align="center"><a href="#" target="_blank" style="text-decoration:none; display:inline-block; color:#6db23f; background-color:#ffffff; border-radius:60px; width:auto; border-top:0px solid #6DB23F; font-weight:700; border-right:0px solid #6DB23F; border-bottom:0px solid #6DB23F; border-left:0px solid #6DB23F; padding-top:5px; padding-bottom:5px; font-family:'Jost','Arial',Sans-serif; font-size:16px; text-align:center; word-break:keep-all"><span style="padding-left:20px; padding-right:20px; font-size:16px; display:inline-block; letter-spacing:1px"><span style="word-break:break-word; line-height:32px"><strong>TASTE THE DIFFERENCE</strong></span></span></a> </div></td></tr></tbody></table><div class="spacer_block block-3" style="height:20px; line-height:20px; font-size:1px"> </div></td></tr></tbody></table></td></tr></tbody></table><table class="row row-4" align="center" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style=""><tbody><tr><td><table class="row-content stack" align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" width="640" style="background-color:#d1e0b3; color:#000; width:640px; margin:0 auto"><tbody><tr><td class="column column-1" width="100%" style="font-weight:400; text-align:left; padding-bottom:5px; padding-top:5px; vertical-align:top; border-top:0; border-right:0; border-bottom:0; border-left:0"><table class="divider_block block-1" width="100%" border="0" cellpadding="10" cellspacing="0" role="presentation" style=""><tbody><tr><td class="pad"><div class="alignment" align="center"><table border="0" cellpadding="0" cellspacing="0" role="presentation" width="100%" style=""><tbody><tr><td class="divider_inner" style="font-size:1px; line-height:1px; border-top:0 solid #bbb"><span> </span></td></tr></tbody></table></div></td></tr></tbody></table></td></tr></tbody></table></td></tr></tbody></table><table class="row row-5" align="center" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style=""><tbody><tr><td><table class="row-content stack" align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" width="640" style="background-color:#d1e0b3; color:#000; width:640px; margin:0 auto"><tbody><tr><td class="column column-1" width="33.333333333333336%" style="font-weight:400; text-align:left; padding-bottom:5px; padding-top:5px; vertical-align:top; border-top:0; border-right:0; border-bottom:0; border-left:0"><table class="image_block block-1" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style=""><tbody><tr><td class="pad" style="padding-top:25px; width:100%"><div class="alignment" align="center" style="line-height:10px"><a href="#" target="_blank" tabindex="-1" style="outline:none"><img src="https://braze-images.com/appboy/communication/assets/image_assets/images/6269be0cd8f93f0362b18eab/original.jpg?1651097099" width="213.33333333333331" alt="Shake Shack Innovation Kitchen" title="Shake Shack Innovation Kitchen" style="display:block; height:auto; border:0; max-width:213.33333333333331px; width:100%"></a> </div></td></tr></tbody></table></td><td class="column column-2" width="66.66666666666667%" style="font-weight:400; text-align:left; padding-bottom:5px; padding-top:5px; vertical-align:top; border-top:0; border-right:0; border-bottom:0; border-left:0"><table class="text_block block-1" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style="word-break:break-word"><tbody><tr><td class="pad" style="padding-bottom:10px; padding-left:20px; padding-right:20px; padding-top:10px"><div style="font-family:sans-serif"><div class="" style="font-size:14px; font-family:Jost,Arial,Sans-serif; color:#555; line-height:1.5"><p style="margin:0; font-size:20px; text-align:center"><span style="font-size:24px; color:#5f9e43"><strong>WHERE IT ALL GOES DOWN</strong></span></p><p style="margin:0; font-size:20px; text-align:center"><span style="font-size:20px; color:#000000">Our culinary team brings all their amazing ideas to life and into the world at our Innovation Kitchen in NYC. </span></p><p style="margin:0; font-size:20px; text-align:center"> </p><p style="margin:0; font-size:20px; text-align:center"><span style="font-size:20px; color:#000000">They dream up everything from chicken parms to chef collabs to crave-worthy veggie and non-dairy choices, all using the best ingredients out there. </span></p></div></div></td></tr></tbody></table></td></tr></tbody></table></td></tr></tbody></table><table class="row row-6" align="center" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style=""><tbody><tr><td><table class="row-content stack" align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" width="640" style="background-color:#d1e0b3; color:#000; width:640px; margin:0 auto"><tbody><tr><td class="column column-1" width="100%" style="font-weight:400; text-align:left; padding-bottom:5px; padding-top:5px; vertical-align:top; border-top:0; border-right:0; border-bottom:0; border-left:0"><table class="divider_block block-1" width="100%" border="0" cellpadding="10" cellspacing="0" role="presentation" style=""><tbody><tr><td class="pad"><div class="alignment" align="center"><table border="0" cellpadding="0" cellspacing="0" role="presentation" width="100%" style=""><tbody><tr><td class="divider_inner" style="font-size:1px; line-height:1px; border-top:0 solid #bbb"><span> </span></td></tr></tbody></table></div></td></tr></tbody></table></td></tr></tbody></table></td></tr></tbody></table><table class="row row-7" align="center" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style=""><tbody><tr><td><table class="row-content stack" align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" width="640" style="background-color:#fff; border-radius:0; color:#000; width:640px; margin:0 auto"><tbody><tr><td class="column column-1" width="100%" style="font-weight:400; text-align:left; padding-bottom:5px; padding-top:5px; vertical-align:top; border-top:0; border-right:0; border-bottom:0; border-left:0"><table class="text_block block-1" width="100%" border="0" cellpadding="10" cellspacing="0" role="presentation" style="word-break:break-word"><tbody><tr><td class="pad"><div style="font-family:sans-serif"><div class="" style="font-size:14px; font-family:Jost,Arial,Sans-serif; color:#555; line-height:1.5"><p style="margin:0; font-size:20px; text-align:center"><span style="color:#000000">Check out what they’ve got in the works—for a short time only: </span></p></div></div></td></tr></tbody></table></td></tr></tbody></table></td></tr></tbody></table><table class="row row-8" align="center" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style=""><tbody><tr><td><table class="row-content stack" align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" width="640" style="background-color:#f9f1ce; color:#000; width:640px; margin:0 auto"><tbody><tr><td class="column column-1" width="100%" style="font-weight:400; text-align:left; padding-bottom:5px; padding-top:5px; vertical-align:top; border-top:0; border-right:0; border-bottom:0; border-left:0"><table class="divider_block block-1" width="100%" border="0" cellpadding="10" cellspacing="0" role="presentation" style=""><tbody><tr><td class="pad"><div class="alignment" align="center"><table border="0" cellpadding="0" cellspacing="0" role="presentation" width="100%" style=""><tbody><tr><td class="divider_inner" style="font-size:1px; line-height:1px; border-top:0 solid #bbb"><span> </span></td></tr></tbody></table></div></td></tr></tbody></table><table class="image_block block-2" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style=""><tbody><tr><td class="pad" style="width:100%; padding-right:0; padding-left:0"><div class="alignment" align="center" style="line-height:10px"><a href="#" target="_blank" tabindex="-1" style="outline:none"><img class="fullWidth" src="https://braze-images.com/appboy/communication/assets/image_assets/images/64ef427fbbc607004be5b7a1/original.png?1693401727" width="416" alt="Hot Menu" title="Hot Menu" style="display:block; height:auto; border:0; max-width:416px; width:100%"></a> </div></td></tr></tbody></table><table class="image_block block-3" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style=""><tbody><tr><td class="pad" style="width:100%; padding-right:0; padding-left:0"><div class="alignment" align="center" style="line-height:10px"><a href="#" target="_blank" tabindex="-1" style="outline:none"><img class="fullWidth" src="https://braze-images.com/appboy/communication/assets/image_assets/images/64ef4280bbc6070056e5a5fa/original.jpg?1693401728" width="640" alt="Hot Menu" title="Hot Menu" style="display:block; height:auto; border:0; max-width:640px; width:100%"></a></div></td></tr></tbody></table><table class="button_block block-4" width="100%" border="0" cellpadding="10" cellspacing="0" role="presentation" style=""><tbody><tr><td class="pad"><div class="alignment" align="center"><a href="#" target="_blank" style="text-decoration:none; display:inline-block; color:#ffffff; background-color:#6db23f; border-radius:60px; width:auto; border-top:0px solid transparent; font-weight:700; border-right:0px solid transparent; border-bottom:0px solid transparent; border-left:0px solid transparent; padding-top:5px; padding-bottom:5px; font-family:'Jost','Arial',Sans-serif; font-size:16px; text-align:center; word-break:keep-all"><span style="padding-left:20px; padding-right:20px; font-size:16px; display:inline-block; letter-spacing:1px"><span style="word-break:break-word; line-height:32px"><strong>TRY IT OUT</strong></span></span></a> </div></td></tr></tbody></table><table class="divider_block block-5" width="100%" border="0" cellpadding="10" cellspacing="0" role="presentation" style=""><tbody><tr><td class="pad"><div class="alignment" align="center"><table border="0" cellpadding="0" cellspacing="0" role="presentation" width="100%" style=""><tbody><tr><td class="divider_inner" style="font-size:1px; line-height:1px; border-top:0 solid #bbb"><span> </span></td></tr></tbody></table></div></td></tr></tbody></table></td></tr></tbody></table></td></tr></tbody></table><table class="row row-9" align="center" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style=""><tbody><tr><td><table class="row-content stack" align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" width="640" style="background-color:#d1e0b3; color:#000; width:640px; margin:0 auto"><tbody><tr><td class="column column-1" width="100%" style="font-weight:400; text-align:left; padding-bottom:5px; padding-top:5px; vertical-align:top; border-top:0; border-right:0; border-bottom:0; border-left:0"><table class="image_block block-1" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style=""><tbody><tr><td class="pad" style="padding-top:40px; width:100%; padding-right:0; padding-left:0"><div class="alignment" align="center" style="line-height:10px"><a href="#" target="_blank" tabindex="-1" style="outline:none"><img class="fullWidth" src="https://braze-images.com/appboy/communication/assets/image_assets/images/628fbf06d8f93f19269a3f71/original.jpg?1653587718" width="544" alt="Chef Nyesha Arrington and Culinary Director Mark Rosati sitting at a table with Shake Shack food" title="Chef Nyesha Arrington and Culinary Director Mark Rosati sitting at a table with Shake Shack food" style="display:block; height:auto; border:0; max-width:544px; width:100%"></a></div></td></tr></tbody></table><table class="text_block block-2" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style="word-break:break-word"><tbody><tr><td class="pad" style="padding-bottom:10px; padding-left:20px; padding-right:20px; padding-top:10px"><div style="font-family:sans-serif"><div class="" style="font-size:20px; font-family:Jost,Arial,Sans-serif; color:#000; line-height:1.5"><p style="margin:0; text-align:center"><span style="font-size:24px; color:#5f9e43"><strong>COOKING WITH FRIENDS</strong></span></p><p style="margin:0; text-align:center">True to our roots, we partner with chefs worldwide to bring our fans unique bites, collabs, and events (keep an eye on your inbox!)—from Michelin-starred chefs to neighborhood heroes.</p></div></div></td></tr></tbody></table><table class="button_block block-3" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style=""><tbody><tr><td class="pad" style="padding-bottom:20px; padding-left:20px; padding-right:20px; text-align:center"><div class="alignment" align="center"><a href="#" target="_blank" style="text-decoration:none; display:inline-block; color:#000000; background-color:#ffffff; border-radius:60px; width:auto; border-top:0px solid transparent; font-weight:400; border-right:0px solid transparent; border-bottom:0px solid transparent; border-left:0px solid transparent; padding-top:5px; padding-bottom:5px; font-family:'Jost','Arial',Sans-serif; font-size:16px; text-align:center; word-break:keep-all"><span style="padding-left:20px; padding-right:20px; font-size:16px; display:inline-block; letter-spacing:1px"><span style="word-break:break-word; line-height:32px"><strong>ORDER AHEAD</strong></span></span></a> </div></td></tr></tbody></table></td></tr></tbody></table></td></tr></tbody></table><table class="row row-10" align="center" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style=""><tbody><tr><td><table class="row-content stack" align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" width="640" style="background-color:#fff; color:#000; width:640px; margin:0 auto"><tbody><tr><td class="column column-1" width="100%" style="font-weight:400; text-align:left; padding-bottom:5px; padding-top:5px; vertical-align:top; border-top:0; border-right:0; border-bottom:0; border-left:0"><table class="text_block block-1" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style="word-break:break-word"><tbody><tr><td class="pad" style="padding-bottom:10px; padding-left:20px; padding-right:20px; padding-top:10px"><div style="font-family:sans-serif"><div class="" style="font-size:20px; font-family:Helvetica,'Open Sans'; color:#000; line-height:1.2"><p style="margin:0; font-size:20px"><br><br></p><table style="width:100%; text-align:center"><tbody><tr><td style="color:#9D9D9D; font-size:10px; line-height:12px; padding-bottom:20px; text-align:center"><p><strong>Our mailing address is:</strong><br><br>Shake Shack<br>225 Varick Street<br>New York, NY 10014</p><br>You received this message because you signed up for our email newsletter. We think you're pretty awesome and we hope you find our emails useful and interesting. If not, you can unsubscribe below.<br><br> <a href="#" style="color:#9D9D9D">Unsubscribe</a><br><br><em>Copyright © 2023 Shake Shack, All rights reserved.</em> </td></tr></tbody></table></div></div></td></tr></tbody></table></td></tr></tbody></table></td></tr></tbody></table></td></tr></tbody></table><img border="0" width="1" height="1" alt="" src="https://clicks.shakeshack.com/q/kgARoDoikYecijMyh7gVHg~~/AAQRxQA~/RgRnCwsOPlcDc3BjQgplIA6GKGU0nwrAUhVlbXVsaXN0MDFAb3V0bG9vay5jb21YBAAAAfo~"> </body></html>
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