Blog

Launching my own businesses has taught me that real progress means prioritizing what matters, even if planning isn’t my strong suit. My lesson: embrace discomfort, trust your instincts, and keep things simple—focus on what truly drives growth.

After being laid off unexpectedly, I jumped into full-time entrepreneurship. Here's what I learned in my first month—freedom, self-pressure, and embracing the journey with my startup, Hound.

Learn how leading by example can inspire others through personal stories of fitness, education, and entrepreneurship. Discover the power of taking action, showing enthusiasm, and being transparent to influence and connect with those around you.

Discover how Bark.co, the brand behind BarkBox, drives sales and fosters customer loyalty with creative testimonials, emotional imagery, and seasonal product marketing.

Discover the essentials of content marketing with our ultimate guide for beginners. Learn how to create effective strategies and gain a competitive edge by leveraging powerful intelligence tools like Email Emu to outperform your competition.

Being a solo founder is tough, with pressures and highs alike. Discover strategies for managing stress, practicing gratitude, taking breaks, and staying patient. Learn to enjoy the journey and optimize your life, not just your business.

A peak behind some of the strategies used in Alo Yoga's email marketing content

Over the last year of building and self funding everything I have learned a ton about how to spend and how not to spend. Here are a few things I have learned.

How Airbnb does email marketing. From recommendations to personalization.

I've been consistently writing now multiple times per week and have discovered a few tricks along the way that have allowed me to get feature in multiple newsletters. Here is how.

Discover how Albertsons uses app promotions, freebies, and themed email campaigns to boost customer engagement and retention. Get actionable insights to improve your email marketing strategy.

How Alaska Airlines produces outstanding marketing emails

Sharing all of the things I have learned over the last year as a founder. The good, the bad, and the unexpected.

Learn how a casual conversation reshaped my perspective on time management and the importance of focusing on impact over hours worked.

Discover how Aerie's authentic and event-based email marketing strategies resonate with their audience and drive engagement.

Discover how AllTrails excels in email marketing with clear messaging, educational and inspirational content, and seasonal relevance. Learn how they engage their audience by focusing on user-specific needs and providing timely, valuable information.

Starting something on your own is incredibly hard, and it's a constant learning process. I've been exploring how design thinking principles apply to entrepreneurship, using my decade of design experience to navigate the challenges and uncertainties.

The five key reasons holding you back from reaching your goals: not prioritizing, self-limiting beliefs, unhealthy comparisons, relaxing too soon, and the wrong social circle.

Explore Abercrombie & Fitch's email marketing strategies, including rigorous split testing, hype drop marketing, and personalized content based on past purchases. Learn how these tactics enhance engagement and drive conversions, setting a benchmark for retail email marketing excellence.

Discover how top brands achieve email marketing success with our detailed case studies. Explore how Nike, Starbucks, Glossier, Amazon, Warby Parker, Spotify, and Airbnb master personalization, loyalty, user-generated content, creative design, and inspiring content to engage their customers and drive results.

Discover the top email marketing trends for 2024, including advanced personalization, AI and machine learning, interactive content, data privacy, and omnichannel marketing. Learn how these trends can enhance your email campaigns and drive better results.

This guide covers identifying competitors, subscribing to their newsletters, and examining key elements like subject lines, content, design, frequency, and engagement metrics.

Learn how Arc boosts user retention through educational content, proactive feedback engagement, and humanizing their brand. Discover key takeaways to apply these strategies to your own business.

Engaging with online communities can significantly enhance your content’s reach and impact. This step-by-step guide provides valuable tips on finding the right communities, meaningfully engaging with them, and driving traffic to your content or product.

A quick tip about managing your time and avoiding burnout

Explore how companies like Chegg engage students with free perks, virtual office hours on TikTok, and significant prize giveaways in our latest brand breakdown

Understanding how to approach market research through product design thinking

Boost your email campaigns with advanced segmentation strategies. Discover personalized email tips to increase engagement.

Three ways that Anthropologie does marketing in their emails

See how a multiple-million dollar business thinks about making small changes to drive significant impact

Explore Adidas's key marketing strategies that enhance customer engagement and loyalty.

A dive into some of the marketing tactics that Alani Nu uses to help drive up their sales and grow their audience

A reflection back at the las 6 months of building emailemu

How Canva does marketing in their emails to increase user engagement and build communities

tips on how to master emails

An inside look into how Noom approaches their email marketing. Noom is a weight loss program designed to help individuals achieve their personal goals through scientific methods.

Curious how to find help for your side project? or wondering what it cost to get a project up? I'n this article I talk about it all.

What it takes to stay ahead of the competition

A list of all the important things to track for email marketing

how to overcome lack of motivation

a simple strategy to find your competitors' email addresses

How writing about my journey drove up traffic to my site

What content you should include to help drive open rates and clicks

A look back at the process of launching my first product to 100 users

5 Must-Have Email Automations for E-commerce Businesses

5 Tips for Crafting Welcome Emails That Convert Better Than Slamming Tequila Shots With A Stranger.

10 Tips to Pimp Up Your Email Marketing Strategies

10 Playful Upselling Techniques Within Email Campaigns